The wife of Canadian oil tycoon Sam Malin, Irene, who’s originally from Cameroon, West Africa, has a shocking admission; she also regularly uses skin-lightening creams to alter the color of her complexion. ‘When my skin is lighter, I just feel prettier,’ she admits with startling candor. ‘
It’s a taboo subject, and people get judgmental about it, but that’s how I feel.’
Last month, High Street health store Holland & Barrett came under fire for selling a legal skin-whitening product called Dr Organic Royal Jelly Skin Body Whitening Cream, which retails for £9.99.
The sale of the product provoked outrage, with some accusing the chain of encouraging racist ideals. Yet Irene, who’s 34 and lives with her husband and four children in a Kent mansion, claims that in some communities the pressure on women to use such products is overwhelming.
The sale of the product provoked outrage, with some accusing the chain of encouraging racist ideals. Yet Irene, who’s 34 and lives with her husband and four children in a Kent mansion, claims that in some communities the pressure on women to use such products is overwhelming.
‘A skin-lightening regime has been part of my life practically since birth,’ she claims. ‘There are many different types of African skin — from dark charcoal to a lighter version — and you grow up knowing that the lighter ladies are the prettier ones. It’s just a fact.’
Her younger sister, Elsa, 27, agrees, explaining how disturbing hierarchies of skin color are still influencing African girls. ‘Being lighter shows you belong to a different place on the social ladder. All the rich, successful black African men marry either a white or a very light-skinned girl because they too grew up thinking that the lighter is the most pretty. It doesn’t matter how dark a man is, of course — the pressure is all on women.’
Its all about choice...but health wise I don't think bleaching is good....the long term effect will always hunt her. Victims
ReplyDeleteDudu turn white
ReplyDeleteIt is simply a feeling of inferiority complex. How would someone decide to bleach his/her skin simply because they don't like how they look.
ReplyDeleteIs possible
ReplyDeleteMake God help us oooo,y can't we b proud of who we are? Indeed it's inferiority complex,u can't buy ebony black skin in d cosmetic shop,proudly Africa anyday
ReplyDeleteI cant believe that even a married woman with kids still feels insecure??..wht a Shame.
ReplyDeletefor the first time this block head zamani is making some sense.
ReplyDelete